Together with his family, John A. Lanier is keeping the voice and vision of a pioneering industrialist alive, and documenting the evolution of the green business world in the tradition of his grandfather, a masterful story teller.

Mid-Course Correction Revisited is both a how-to and a why-to on the future for green business, as seen through the lens of one of the most pioneering industrialists in history and amended by a new generation of thinking. Mid-Course Correction Revisited features:

“I’m so glad Ray Anderson’s story is getting another telling—few sagas are more inspiring or more timely. We desperately need more and more people following in his footsteps with the same blend of humility and determination!”

Bill Mckibben, Author of Falter

As climate change becomes an international crisis, more and more industries are looking for a sound model for creating successful environmentally friendly companies, and a new generation of young leaders are eager for inspiration and guidance on creating sustainable businesses. Mid-Course Correction is an epic story of the legendary journey of industrialist Ray C. Anderson, the definitive case study for sustainable business and a road map to success—now fully updated and expanded for the 21st century.

JOHN A. LANIER

John A. Lanier joined the Ray C. Anderson Foundation as executive director in 2013 to advance the legacy of Ray, his grandfather. The foundation’s mission is to further Anderson’s voice and vision through substantial investment in evolutionary practices and technologies, including the Biomimicry Launchpad, and The Ray, a unique stretch of highway used as a living laboratory for the evolving ideas and technology that will transform the transportation infrastructure of the future.

RAY C. ANDERSON

Ray C. Anderson was founder and chairman of Interface, Inc., one of the world’s leading carpet and flooring producers. Author of Mid-Course Correction and Confessions of a Radical Industrialist, he became an unlikely screen hero in the 2004 Canadian documentary ‘The Corporation,’ and was named one of TIME’s “Heroes of the Environment” in 2007. Anderson served as co-chairman of the President’s Council on Sustainable Development under President Clinton, and as an architect of the Presidential Climate Action Plan presented to the Obama administration.